In the region of la Segarra and the neighbourhood regions of Urgell and la Noguera you can find a great variety of autochtonous products, mainly foodstuff, all of a great quality. Apart from the foodstuff you will also find a remarkable variety of articles which will certainly satisfy your needs and caprices.

 

 Foodstuff: the bread, the meat, the fish... and the sweets. Wine, oil. Liqueurs...

 

 

Mercat a Torà

In Sedó, in Ca l'Agullé the village shop, you have all the necessary foodstuff, just as the meat. If you book it you can have daily bread from Guissona. Moreover, no need to say that in Cervera, Guissona and Tàrrega you can have shopping centres for all yor needs. But nothing is more charming than the weekly markets. The most important one you will find it on Sunday in Tàrrega in the neighbourhood region of Urgell; but we cannot forget the markets in the same region: Thursday in Guissona anf Friday in Cervera, this last one the most important one. Further from the region, and at weekends, you cannot miss in l’Anoia the mythical market of Calaf (there is a catalan saying which says: “this seems the Calaf market!” This one takes place every Saturday. And finally the market of Artesa de Segre, in la Noguera region every Sundays. But step by step. Where will we buy all we need?

 

 

BREAD AND CAKES

Preparant la coca amb pebrot

 

Preparant el pa

If you want some bread baked in the firewood oven, in Torrefeta there is one of the scanty ovens which strictly follows this system, although you must phone and convince the baker (Mr P. Aloy) to let you enjoy it. Other near baker’s are in Guissona and Cervera. A little bit further, in Sanaüja you will find two baker’s and cake shop’s of quality, pointing up Cal Peretó for its kilo croissant with or without chocolate. You can find them in Ponts as well in the cake shop with the same name; in Ponts Cal Benet has a good reputation for the quality of its products. Moreover, the baker’s of Artesa de Segre have a deserved reputation.

 

Torrefeta:

Forn de Torrefeta (c. Església s/n; tel. 973 554 074)

 

Guissona:

Forn d’En Pep (c. Fluvià, 19; tel. 973 550 153)

Forn de cal Carlos (c. de l’Om, 4; tel. 973 550 307)

 

Sanaüja:

Fleca Cal Peretó (c. Major, 1; tel. 973 476 018)

Forn Joan (pl. Major, 17; tel. 973 476 140)

 

Torà

Pastisseria Miramunt (Plaça del Pati, 3; tel. 973 473 083 i web www.cal-miramunt.com

 

Ponts:

Cal Benet (ctra. de la Seu d’Urgell, 13; tel. 973 460 237)

Cal Peretó (ctra. de Lleida, 1; tel. 973 460 458)

 

Artesa de Segre:

Forn Rosa Serra (ctra. de Ponts, 62; tel. 973 400 103)

Forn Carles Solé (ctra. de Ponts, 33; tel. 973 400 228)

 

                           

 

THE MEAT AND  SAUSAGES

Going on with the meat -and always with the permission of Ca la Sisqueta of Sedó-, you will also find good butcher’s and delicatessen in Ponts (Cal Planes, Ca la Rosita...) in Sanaüja (Cal Baró i Ca la Pilar) in Torà (great variety of sausages in Casa Magí – specialities: apple “bull” ( kind of fat sausage made of pork, salt, spices and sometimes blood), mushrooms sausage, and pepper sausage), and in Cervera (Casamitjana) and the homemade sausages Ciervo, available in Xarcuteria Vilà. If you go to the market on Sundays in Artesa de Segre you will also find excellent butcher’s. Don’t forget in Àrea de Guissona you will find a big quantity of meat products packed and foodstuffs in the supermarket in the service area.

 

Sedó

Ca l'Agullé (Placeta s/n, 1; tel. 973 520 253)

 

Cervera

Xarcuteria Vilà-Embotits Ciervo (c. Combat, 27; tel. 973 530 261)

Casamitjana (pl. Universitat, 27; tel. 973 530 181)

Casa Guspí (c. General Güell, 16; tel. 973 530 778)

 

Artesa de Segre

Carnisseria Pijuan (Església, 6; tel. 973 400 339)

Carnisseria i xarcuteria Pilar (Maria Anzizu, 2; tel. 973 400 523)

 

Torà

Antiga Casa Magí (pl. de la Creu, 7; tel. 973 473 051)

 

Sanaüja

Carnisseria i xarcuteria Baró (pl. Major, 26; tel. 973 476 037)

Carnisseria i xarcuteria Mª Pilar (pl. Major, 25; tel. 973 476 085)

 

Ponts

Cal Planes (ctra. de la Seu, 12; tel. 973 461 084)

Ca la Rosita (ctra. de la Seu, 26; tel. 973 460 383)

Cansaladeria Vilalta (ctra. de la Seu, 8; tel. 973 460 064)

 

Guissona

Cal Meuet (c. Fluvià)

Carnisseria Solé (c. Fluvià, 27; tel. 973 550 148)

 

 

 

THE FISH

Although this is not, of course a land of fish, you can also get it in Sedó on Thursday morning in a street stall coming from St Ramon and in the fishmonger’s of Guissona and Cervera – included the one in Caprabo. These ones can perfectly satisfy your needs.

 

SWEETS

Torrons d'Agramunt

 

Elaborant els pastissos

Probably the best known and best product of these lands is the “torró” ( a kind of nougat made of almomd, honey, etc.) of Agramunt. In this village you will also find one of the most traditional chocolate specialities: it is called stone chocolate. But talking about this product and some other derived products from the purest cacao, we recomend you should dare with the “Vall d’Or” chocolates which are elaborated by Antonia Zaccarelli in the village of Cellers (Torà) and you will find them available in the ancient Casa Magí of Torà supermarket. Finally the cake shops of the region have their own specialities, like the “nevats” in the cakeshop Agustí from Cervera, the “sabines” in the cake shop Colom in Cervera as well and the “morenetes” in Santaulària cakeshop in Guissona.The brand “L’infant d’Or”, in the village of Gospí, offers you some very good elaborated products.

 

Torrons (Agramunt)

Torrons Vicens (ctra. de Tàrrega s/n; tel. 973 390 607 i web: www.vicens.com)

Torrons Roig (av. Marià Jolonch, 51 i pl. Església 4; tel. 973 390 036)

Torrons A. Lluch (Polígon Industrial s/n; tel. 973 390 030)

Torrons Fèlix (c. Comtessa Aurembiax, 5; tel. 973 390 319)

 

Xocolata

Xocolata Jolonch (av. Marià Jolonch, 5. Agramunt; tel. 973 390 113).

Xocolata “La Vall d’Or” (Cellers. Disponible a l’Antiga Casa Magí Pl. de la Creu, 7. Torà; tel. 973 473 051 i web: www.casamagi.com)

 

Mel, codonyat i “orelletes”

L’Infant d’Or (c. Cavallers, 5. Gospí; tel. 973 524 158)

 

Dolços de pastisseria

Pastisseria Agustí (c. Santa Anna, 10. Cervera; tel. 973 530 106)

Pastisseria Colom  (c. Combat, 39. Cervera; tel. 973 530 753)

Pastisseria Santaeulària (pl. Major, 2. Guissona; tel. 552 017)

Pastisseria Miramunt (pl. del Pati, 3. Torà; tel. 973 473 083 i web: www.cal-miramunt.com)

 

 

THE WINE

The wines elaborated in Artesa de Segre Baldomar and Verdú stand out – all of them under the same denomination of origin “Costers del Segre”, without forgetting the most famous “Castell del Remei”-, meanwhile in the zone of the low Segarra – in the village of Ametlla de Segarra- a completely ecological wine is nowadays produced. It is high quality and it is called “Comalats”.

 

Vall de Baldomar (ctra. d’Alòs de Balaguer s/n. Baldomar; tel. 973 402 205)

Galceran (ctra. de Tremp, 2 baixos. Artesa de Segre; tel. 973 400 163)

Comalats (L’Ametlla de Segarra; available in the shop of Cervera Casa Guspí (c. General Güell, 16; tel. 973 530 778)

Cellers Verduvin (c. Carretera, 19. Verdú; tel. 973 347 065)

Torres Cucurull (c. Bonaire, 19. Verdú; tel. 973 347 023)

 

 

OIL

Concerning the olive  oil, you will find it exquisite in the oil mill of Canós (Segarra) or in the oil mill of Ribelles (Noguera). You will also find a very good oil in the oil mills of  Ponts and Artesa de Segre (both in La Noguera) whereas in Urgell region you will find them excellent in the zone of Vall del Corb, in Vallbona de les Monges and in Belianes. If you prefer to combine it with an excursion, go to the region of Les Garrigues, known for the quality of the oil with international fame. In any case wherever you go you won’t regret.

 

Molí d’El Canós (ctra. de Cervera s/n. El Canós; tel. 973 532 907)

Molí de Ribelles (molí de Ribelles s/n. Ribelles; tel. 973 460 243)

Molí d’Oli Macià (ctra. d’Agramunt, 69. Artesa de Segre; tel. 973 400 139). You can find it in Cervera as web in the warehouse Josep Pomés, (av. Duran i Sanpere, 39; tel. 973 530 550)

 

 

SPIRITS

La Segarra is an austere land, it produces nevertheless some sublime spirits which are the perfect contrast to the severity and the austerity of its horizons; spirits elaborated in the ancient times by god mothers – some families still have this privilege- and for the ones who are not so lucky, they are carefully elaborated by “Licorera de Segarra” which delivers its “ratafia” and “licor de camamilla” (spirit of camomile” to a lot of shops and shopping centres in the region. A similar spirits range – “vi boig”, hidromel- you can get them at “L’infant d’Or” in Gospí, available in the same village or at St Ramon supermarket. Finally you can go to Cal Bergadà, in Tàrrega, to get them wholesale. This is an ancient place and you can get as many litres as you want of your favourite spirits.

 

Licorera de la Segarra (c. President Companys, 3. Cervera; tel. 973 530 107)

Fassina Mercader. Since 1872 (c. de la Font, 1. Guissona; tel. 973 552 037)  

L’Infant d’Or (c. Cavallers, 5. Gospí; tel. 973 524 158)

Licors Bergadà (c. Sant Pelegrí, 18. Tàrrega; tel. 973 310 178)

 

 

CHEESE AND LACTICS

Both in St Ramon and Sant Guim de Freixenet you can also find a wide range of lactic products- fresh cheese, curd...- made in Sant Guim de Freixenet, under the denomination of “El pastoret de la Segarra”. But if you prefer strong cheeses go to Agramunt (Momber cheeses).

 

El Pastoret de la Segarra (c. de les Oluges, km 2. Sant Guim de Freixenet; tel. 973 556 039. Available in Sant Ramon supermarket and in Sant Guinm de Freixenet)

Formatges Monber (c. Les Eres, 18.  Agramunt; 973 390 316)

 

 

Altres productes i serveis:  

 

OLD BOOKS LIBRARY

In Sedó, our friend Ernest Núñez –a neorural man from Barcelona as he declares himself to be- decides to leave the city and take with him the extraordinary an old books library which has. The fund is constituted by a collection of nearly 40,000 volumes, carefully catalogued and available in internet. The bookshop has the privilege of being placed in the notable majestic house of Cal Magarola (Llibreria Antiquària Els Gnoms, c. De Baix,18;tel. 973 520 263 / 670 271 839 i web : http://www.elsgnoms.com)

 

 

LEATHER ARTICLES

In Sant Ramon, 7 km from Sedó, you can buy leather (nobuc, imitation leather, double-faç...) high furrier’s, directly from factory, advanced design, prices for all tastes. You can find it in Pell Sant Ramon, av. Santuari, 15; tel.973524243 ans in Pellateria Ribalta (av. Santuari, 19; tel. 973 524 296).

 

 

POTTERY

If you are interested in pottery objects or in a good earthware jug with spout and handle, in Verdú you will still find craftmen who will offer you the traditional black pottery earthware.

 

 

ESPADRILLES SHOP

If you want a pair of good espadrilles like the old ones you will find them in the singular shop of the veteran espadrilles maker, Zacaries Esteve, placed in the heart of the city of Cervera (c. Major,52; tel. 973 530 818).

 

ANTIQUES

Artesa de Segre has become a big centre where to sell antiques. There are three open stablishments dedicated to this section pointing up Sant Jordi Antiques shop (crta. d’Agramunt, 123. Artesa de Segre; tel. 973 401 030 ). It will be difficult not to find what you have always been looking for.

 

 

 

JEWELLERY

A special recomendation concerning jewellery and watchmaker’s shop is a guided visit to Cal Rellotger, in Artesa de Segre, a singular little shop where Paquita will surprise you with the quality of the product she offers at incredible prices.

 

ART

Cal Talaveró de Verdú

The consumption of avant-garde art is also possible in our region where you can purchase work from the most different artists in the art galleries La Cervina d’Art (c. Major, 105. Cervera; te. 973 530 612) and Cal Talaveró (c. De la Font, 20. Verdú tel. 973 348 053 and web: www.caltalavero.com ), both very prestigious.

 

BOOKSHOPS AND KIOSKS

You can get the daily press in Guissona or Cervera. The Rossich bookshop in Cervera has always brought up to date the books collection which will bring you near the region.

Guissona

Llibreria Issauna (pl. Bisbe Benlloch, 7; tel. 973 550 035)

 

Cervera

Llibreria Rossich (c. General Güell, 6; tel. 973 531 093)

Cal Dondara (c. General Güell, 13; tel. 973 531 817)

La Llibreria (c. Major, 126; tel. 973 532 153)

Montserè (av. d’Agramunt, 1; tel. 973 533 959)

Llibreria la Cucafera (av. Catalunya, 2; tel. 973 532 047)